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PowerPoint and Camtasia in marketing

The training combines advanced techniques for creating PowerPoint presentations with professional video editing skills in Camtasia. The program focuses on the practical use of both tools in marketing activities, with particular emphasis on creating educational and promotional materials. Participants learn to design engaging presentations and transform them into professional video content.

Issues

  • Presentation Design

  • Creating templates

  • PowerPoint animations

  • Video editing

  • Screen recording

  • Multimedia production

  • Training materials

  • Product tutorials

  • Webinars

  • Video marketing

  • Content optimization

  • Visual storytelling

Benefits

  • The participant will develop advanced skills in creating professional presentations and videos
  • Designing effective educational and marketing materials
  • Will learn to use advanced PowerPoint features to create engaging presentations
  • Will learn professional video editing techniques in Camtasia
  • Will develop the ability to integrate various tools in the production of multimedia materials
  • Will gain the ability to create consistent marketing materials tailored to different distribution channels

Who is this training for?

Marketing and communications specialists
Educational content creators
Product managers creating presentations
In-house trainers and trainers
E-learning specialists
Employees of internal communication departments
Those responsible for creating training materials

Prerequisites

  • Basic knowledge of PowerPoint
  • General knowledge of presentation development
  • Basic understanding of the process of creating marketing materials
  • Experience in working with multimedia

Training program

01

Designing professional templates

  • Create advanced animations
  • Use of multimedia elements
  • Optimizing work with graphics
02

Camtasia basics

  • Interface and main tools
  • Screen and audio recording
03

Basic video editing

  • Adding effects and transitions
04

Integration of tools

  • Exporting presentations to video
  • Editing of presentation recordings
  • Adding interactive elements
  • Audio and video synchronization
  • Production of marketing materials
  • Creating product tutorials
05

Webinar design

  • Preparation of promotional materials
  • Optimization for different platforms

Delivery Methods

Online

  • Convenience of participating from anywhere
  • Interactive live sessions with trainer
  • Materials available for 30 days
  • No travel costs

On-site

  • Direct contact with trainer and group
  • Intensive hands-on workshops
  • Networking with other participants
  • Full focus on learning

Frequently asked questions

Who is the PowerPoint and Camtasia in marketing training for?

This training is designed for professionals looking to develop skills in powerpoint and camtasia in marketing. Required level: advanced.

How long is the PowerPoint and Camtasia in marketing training?

The training lasts 3. Available in online or on-site format.

Will I receive a certificate?

Yes — every participant receives a completion certificate confirming acquired competencies. EITT holds ISO 9001 accreditation.

Can this training be conducted for a closed group?

Yes — we offer dedicated closed trainings for companies. We customize the program to your team's needs. Contact us for an individual quote.

Anna Polak
Anna Polak Opiekun szkolenia

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Funding Options

Check funding options for your company

Up to 80%

Development Services Database

Up to 80% funding for SMEs from EU funds

Check availability
Up to 100%

National Training Fund

Up to 100% funding for employers

Learn more

Trusted by

We train teams at Poland's largest companies

ING Bank - EITT client
mBank - EITT client
PKO Bank Polski - EITT client
PZU - EITT client
Allianz - EITT client
T-Mobile - EITT client
KGHM - EITT client
PGE - EITT client
IKEA - EITT client
InPost - EITT client
Leroy Merlin - EITT client
ZUS - EITT client

Interested in this training?

Contact us - we'll prepare an offer tailored to your organization's needs.

500+ experts
2500+ trainings available
ISO 9001 quality certified
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Call us +48 22 487 84 90